Bases for the successful structure of a Franchise system

- Berlin, 02. March 2007 - The German Franchise federation registered association (DFV) designates the most important conditions for the successful structure and receipt of a Franchise system. As first partners of the Franchisings the DFV wrote a recommendation. A good business idea should be placed to Brodersen, managing director of the DFV on a firm foundation so Torben L. The twelve bases which we recommend can both with the structure and with the advancement of a franchise of system as manual already established to serve. Brodersen continued to say. Good business ideas in the market did not become generally accepted again and again, because the foundation does not prove as load-carrying!

Above all beginning franchise system founders must form a solid foundation. In addition a durchdachter and complete Businessplan does not only belong from view of the DFV. Because also the competition and target group analyses as well as the strategic marketing concept are to convince late banks and Franchise takers of the shown market chances.

The pilot enterprise represents a further crucial success factor. Exemplarily touched down the enormously important empirical values can over the own Franchise concept be won there and process cycles for the future be optimized. All foreign systems guesses/advises the DFV when planning of the market entrance into Germany the business idea also in Germany to pilotieren. Because thus the Franchise giver proves that its concept is marketable also in this country.

The before-contractual obligation to explanation of the franchise of giver forms a further base. Details over chances of success, truthful numbers over work and Kapitaleinsatz must before conclusion of a contract be discussed and should in writing in German language be fixed. Then might stand for a steady and successful co-operation nothing more against.

The guidelines of the DFV for before-contractual clearing-up as well as the twelve principles for franchise of systems can be called up on the homepage of the DFV www.franchiseverband.com free of charge.

German Franchise federation registered association.
Luisenstr. 41, 10117 Berlin
Tel. 030/278 902-0, fax: -15
E-Mail: info@franchiseverband.com
Internet: www.franchiseverband.com

Press contact:
Mrs. Pascale pigeon
taube@franchiseverbna.com

The German Franchise federation registered association is since 1978 a central representative of the German Franchise economy and represents the industry on national and international level. By the examination of the enterprises with its admission and the obligatory guidelines for fair Franchising, the DFV represents the quality community of the Franchise industry.

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